A new study confirms watching music videos is still the primary attraction on YouTube. Rock Band for indie artists may be more work than it’s worth. Facebook topples yahoo as being the #2 most popular site in the US. Chris dawns a handlebar mustache. The Bolt thinks he’s discovered a great use for Apple’s upcoming iPad. The podcasters revisit last weeks episode about strategic partnerships for your music. Plus calls and emails from our audience.
The article Kevin mentions about getting your music into Rock Band can be found HERE.
A strategic partnership is a relationship between the artist/band and a company that wants to use music in a way that enhances the products they promote. With all the doom and gloom about the music industry that’s out there, the one big positive that usually gets overshadowed is that music consumption is at an all time high. Businesses, companies, and organizations all recognize that fact, and they’re turning to music to help sell their products. The company gets great music to help their branding, and the artist gets access to a much larger audience. In this episode, you’re going to hear from two different independent artists that used a strategic partnership to help move their music career forward. The first is Steve from the band Hullabaloo and the second is Lisa Lynne, who had an amazing partnership opportunity land in her lap after simply listing her album on CD Baby for sale. We hope these stories get your creative wheels spinning on new ways you can reach people with your music.
Heard the Buzz about Google Buzz? How about the case of the disappearing music Blogs on Blogger? The Podcasters discuss these topics, share some stories from their own music adventures and revisit last weeks interview with Brian Mazzaferi from I Fight Dragons. Plus your calls and emails AND a very special offer from CD Baby just for our Podcast listening audience.
Brian is a member of the Band I Fight Dragons, who after their first year, find themselves signing a major label record deal. What’s interesting is the events that led them to that deal were very focused DIY tactics that built an enormous amount of buzz and started generating consistently strong sales for their music. We’ve talked to numerous solo artists in past episodes that have built a full time career going completely the DIY route, but in Brian’s opinion it’s still tough as a band that might have 4-5 members to generate enough income on their own to sustain a living for that many people with out some sort of larger machine behind them. He highlights that for bands we might still be in a middle area between the old music business models and the models of the future. I think you’ll find Brian’s insights to be thought provoking and possibly a slightly different take on where things are in the industry. Plus he shares some great DIY tips that has helped them make strong connections with the fans.
In this exciting episode of the DIY Musician Podcast, Bolton gets his very own theme song. That’s right, the world premiere of 
Howard Massey is a recording engineer and producer turned writer and author. He authored the books Behind the Glass Volume 1 & 2 that chronicles the many hours he spent talking to music producers from all different recording backgrounds. Investigating how they go about recording and making great albums. People like George Martin, and Daniel Lanois, to name a few. It covers all the inside detail people want to know about the actual process of getting in the studio and creating good music. Volume one was written almost ten years ago, so it’s interesting to see how the changes in the music industry effect the tone of the conversations. In the interview, we discuss the role of the producer, what they bring to a recording, and the unique ideas that are are changing the way records are made.
iTunes and Lala tie the knot and tech blogs are a buzz with the news. What does this mean for the future of digital music? Are we moving into the cloud? Also, 2009’s top ten viral videos are not what you might expect (sadly no monkey that smells his own poop and then falls backwards out of a tree). The Podcasters recap last weeks interview with Ryan States and chat about their holiday music endeavors. Plus your stories, tips, tricks and comments on our listener line. Enjoy this episode with a cup of hot coco. We’ll see you next year!
Corey Smith made headlines when his independent music career slowly grew into a multi-million dollar business, selling out large venues normally reserved for those with chart topping hits. No, it was not some sort of internet trickery that built his following, Corey simply toured diligently and worked hard to make honest connections with his audience. As his fan base grew, he stayed focused on building that connection and being intentional with his business decisions. It’s also important to note that his grass roots success was accomplished without any radio airplay or push from a label. Lots to learn in this episode, so get ready to take notes!
